Social psychology reveals why your identity shifts with context and how support, connection, uncertainty, and community shape your inner world. Learn the hidden forces behind your behavior — and how to navigate them with more clarity.

When we see persistent social problems like homelessness, crime, or poor health outcomes, our first instinct is often to look for the cause within the individual. We might think in terms of poor choices, a lack of motivation, or personal failings . This view feels intuitive because it preserves the illusion of control: if the person changed, the outcome would change . But while individual factors certainly play a role, this view misses the bigger, and often more powerful, pic

What Makes You, You? Ever wonder why some people thrive in chaos while others crave structure? Or why your best friend is always the life...

Discover the fascinating world of personality psychology and uncover what makes you, you. Explore the Big Five traits and more!

From ancient musings to modern science, the quest to understand personality reveals what makes us human, shaping the story of who we are.

What are mirror neurons and why should we care about them?

Let's play a little game. Try smiling right now. Yes, right at this moment, no matter where you are. Notice anything different?

Learn about social influence, social power, obedience, and nonconformity.

An overview of relevant leadership theories.

Stereotypes, prejudices, and discrimination - definitions, factors, related theories, and ways to reduce prejudice and discrimination.

A summary of the Asch Conformity Experiments.

When research on communication in the context of organizational change has tried to dissect the aspects that influence employees’...

Can poor kids thrive in life? The longest study on human development may shed some light on that question. For the past 70 years,...